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Project snapshot
The Colorfield at a glance.
- Location
- Austin, Texas — Austin architectural rendering services
- Property type
- Luxury condominium
- Services
- Exterior renderings, Unit interior renderings, Amenity renderings, Animation, 360° tour, Branding
- Project team
- Cumby Group
- Architect
- Alterstudio
The Colorfield is an art-forward luxury condominium in Austin. Radical Galaxy delivered exterior, unit interior, and amenity renderings plus a cinematic animation, 360° tour, and branding concept for the sales program.
The Challenge
Austin's luxury condo buyer expects gallery-grade imagery. This project needed to translate high-end finishes, an art-forward design language, and rooftop lifestyle into pre-construction visuals that could hold up on printed marketing brochures and in in-person sales presentations.
Our Approach
We produced a coordinated set of unit interiors (kitchens, penthouse baths, living rooms), amenity spaces (yoga, lobby, rooftop), plus an animation and 360° tour so out-of-market buyers could explore the residences before construction. Branding was tuned to the same palette so brochures and renderings felt like one campaign.
The Outcome
An award-winning luxury marketing package for The Colorfield with renderings, cinematic animation, 360° virtual tour, and printed brochures used across the sales program for Austin's luxury condominium buyer.
The Colorfield is part of our condominium and multifamily rendering work for boutique residential offerings.
Cinematic animation
Architectural Animation for The Colorfield
Austin, Texas in motion
A cinematic architectural animation for The Colorfield, tying the project's exterior, interior, and amenity story into one continuous film for Cumby Group.
360° virtual tour
Explore The Colorfield in 360°
A 360° virtual tour built for Cumby Group, letting remote tenants explore The Colorfield from anywhere.
VR & AR experience
Immersive VR for The Colorfield
An immersive real-time VR walkthrough for Cumby Group, letting stakeholders explore The Colorfield at 1:1 scale before construction.
Selected renderings
Luxury condominium Renderings for The Colorfield
Photorealistic 3D renderings covering The Colorfield's full marketing story with a coordinated library for the Cumby Group team.
Marketing & branding
Brand & Sales Collateral for The Colorfield
Print and brand collateral produced alongside the renderings — brochures, wayfinding, and identity pieces tuned to the same palette so the Cumby Group sales program feels like one campaign.
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